Learning Paths

Business education created for your success

Whether you’re in the planning stages of your business or looking to grow your brand, learning paths are designed to help you reach your goals. Each path bundles videos, guides, webinars, and more and tailors them to your business in an easy-to-follow sequence.

Paths for new businesses

You’re thinking about opening a business and want guidance to help get your idea off the ground, or you’ve got most of the pieces in place and need to figure out the processes you’ll use to run it.

Fitness studio

How to open a fitness studio

Planning and preparation can make or break your studio opening and first year in business. This learning path lays out the groundwork necessary for building a lasting organization, from your business plan to selecting the software you’ll need to run everything.

Learn how to launch your studio
Hair salon

How to open a salon or spa

Opening your salon or spa and navigating the first year requires preparation and the right tools. Get the blueprint for everything you need to launch your business, from outlining your goals and processes to choosing the system to manage all of it in one place.

Learn how to open your salon or spa
Yoga studio

How to open a yoga studio

This course focuses on establishing a strong name and visual brand identity. It covers the steps to set up a retail presence, the importance of strong pricing of introductory offers, and establishing marketing programs that take advantage of social media and website best practices. The course also covers retention and growth strategies and provides resources on expansion and market trends.

Learn how to kick off your studio
Integrative health studio

How to open an integrative health facility

Learn how to establish a business plan, legal structure, and financials. Get advice for building an online presence and client retention strategies, along with creating a strong marketing plan with an eye towards website design and SEO. Pick up tools and tips related to leadership and staff management and establishing work/life balance for owners.

Learn how to start your facility

Paths for businesses who use MINDBODY

You’re up and running and use MINDBODY to handle the day-to-day. Access training that shows you how to get the most from the software and drive your business to the next stage in your growth.

Yoga studio

Marketing

Work out your advertising strategies, build your branding campaigns, and bring in more new clients with these marketing fundamentals and software how-tos.

Learn how to market yourself
Hair salon

Client retention

Know your clients, stay connected with them, and keep them coming back by creating sales processes and using software features like auto-emails and recurring payments.

Learn how to retain clients
Laptop

Business metrics and financial planning

Learn how to run, analyze, and set goals based on reports for revenue, attendance, and new client growth. Identify targets and get pricing strategies that improve retention and maximize your bottom line.

Learn how to use your data
Hair salon

Staff management and payroll

Hire, train, and retain your staff with the right compensation structure, incentives, and responsibilities—and manage it all directly in the software.

Learn how to manage staff